Lead Engagement Analytics
Weekly Engagement Trend
Active farmers vs. total conversations, by week
Active farmers
Conversations (÷10)
Conversion Funnel
All farmers who opened a chat in the period
Top Engagement Topics
Share of intent-tagged messages, by menu action used
Reach by Pincode
Top pincodes by recorded hits
Lead Scoring
Behaviour-based scores and tier distribution, computed from real chat activity
Scoring Model
Points awarded per farmer behaviour
Tier Distribution
Priority Leads for Outreach
Top scoring farmers — click a row to open their profile
Interaction History
Full conversation timeline for a single farmer profile
What this farmer asked about
Grouped by topic, in English — top 5 shown, expand for more